Google Analytics get a new look

Wednesday, May 16th, 2007
by William

Today, Google has announced their new version of Google Analytics’ reporting interface. All the old users will automatically be transfered to the new version. However, users can still access the old interface if they want to.

I have to say, the new version is much better and finally, I can zoom the map and see where are the people from. The graphs have also gotten bigger and easier to see. This new interface is very web2.0-ish.

*What is new?* In the new version, your reports have been
redesigned for clarity, greater visibility of important metrics,
and ease of use. Here are just a few of the features you’ll
notice:

- Email and export reports: Schedule or send ad-hoc
personalized report emails and export reports in PDF format.

- Custom Dashboard: No more digging through reports. Put all
the information you need on a custom dashboard that you can
email to others.

- Trend and Over-time Graph: Compare time periods and select
date ranges without losing sight of long term trends.

- Contextual help tips: Context sensitive Help and Conversion
University tips are available from every report.